Peak Performance Clothing

Functional Garments may be a no no among the most fanatical fashion people, but it  is not really on the catwalk  that the Swedish clothing brand Peak Performance comes into its own. Peak Performance makes clothes to withstand the weather rather than critical glances in the city.
Peak Performance is primarily clothing for the mountains and the golf [...]

Acne Clothing

In the late 1990s a bunch of creative young gentlemen occupied the floor above the joke shop Butt Rick’s in Stockholm. With red stitches on the extra-long jeans and “entertainment” as one of three areas of activity, it was easy to believe that the creators of ACNE had allied themselves with the nearest neighbour in [...]

Abercrombie & Fitch Clothing History

The lawyer Ezra Fitch’s regular routines included a visit to the local sports and weapons store, Abercrombie, on the lower Manhattan. This practice eventually evolved into a business relationship, when Ezra Fitch bought into David Abercrombie’s business. The partnership didn’t last very long. In 1907 David sold his share in the company, 15 years after [...]

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