Jack & Jones Jeans
Hailing from Scandinavia but now all over the continent, Jack & Jones is one of the fashion industry’s biggest brands in Europe. “Cool, Confident and causal” are the three components of the Jack & Jones’ world, an environment where guys can take no limits to their lifestyle and live life to the full. Jack & Jones give guys jeans that match their cool attitude, by being the best jeans brand. Jack & Jones is not an entirely Scandinavian story though, together with the creators of the best Italian denim Jack & Jones, aims to create jeans with the perfect fit, combined with the coolest models. This collaboration has made Jack & Jones jeans into a worldwide cult and denim freaks around the world prefer Jack & Jones as their brand of choice.
Jack & Jones Jeans
Apart from jeans, Jack & Jones also sells T-shirts, hoodies, shirts, outerwear and accessories.
The main categories / sub-brands / ranges that Jack & Jones sells are :
- Premium – Premium is characterised by fashionable, yet relaxed designs in toned down colours.
- Jeans Intelligence – Includes JJ ECO which are jeans made from Organic, fair Trade cotton.
- Premium Vintage – Vintage is going to be massive in 2010. The Jack & Jone Premium Vintage range is surf inspired with faded colours to get the “worn in sun” look.
- Premium Tech – Outdoor is the keyword for the Premium Tech range. These clothes are useful for everyday situations and in various weather conditions. Details like breathable lining and padded collar are important.
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